It’s for these reasons that I decided to only sell a continuous line for my own brand, Nor–Folk.
Annually, I re-shoot the collection.
Following a photography commission, where I shot and documented Winterton over a year, I fell in love with the landscape.
I particularly loved how wild it felt out of season.
Growing up in Essex, just outside of East London, and only moving to Norfolk as an adult, I consider myself an urbanite. I love the city and the buzz. But as I get older I realise the wellbeing and clarity I gain, when I escape. I feel that this campaign for Summer 2019 is a visual metaphor for myself and I love the contrast and the unexpected combination.
I’ve already got a location in mind for Summer 20.